Saturday, October 28, 2017

How Businesses Can Avoid Litigation Due to Spamming

With the anti-spamming law now fully in place, businesses must tread carefully when it comes to promoting their business. There are still benefits to digital advertising such as newsletters and subscriptions but there’s a fine line into ensuring that you are offering just the right amount of services to inundating your customers with spam. 
Have the option of signing up to your newsletter or e-mailing list. Never force anyone into receiving mail from you even if they don’t want to. You can entice readers into signing up for your mailing list by offering free e-books or letting them know what information they can gain from the newsletters and mails you will send them. Never buy lists as these lists often tend to contain fake e-mail addresses. If you are being caught sending to these fake e-mail addresses, you could get flagged for sending spam messages.
Improve your content. Make sure your readers can get useful information from the e-mail you will send them. Also, have the option of unsubscribing to your mailing list. This should be a basic part of this form of advertising.
It’s important to decide how much volume you would send out in a month. Never overdo it. You want visibility but not too much that Litigation Lawyers in Vancouver are sent to you because your company spams too much.
For those who are a victim of too much spamming, the anti-spamming law now protects your rights. Make sure you seek the help of litigation lawyers in Vancouver such as Lakes, Whyte LLP to help you in case of severe spamming.
To know more about Business Law in North Vancouver please visit our website: lakeswhyte.com

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